Our Story

Begins with “Mr. Hans”, a proud Danish immigrant, who came to the United States in 1970 determined to achieve the American Dream. A butcher by trade, Mr. Hans brought his knowledge to the US where he became recognized in the meat packing industry as a production efficiency expert.  His skill set was utilized by several national food brands throughout the US cementing life-long connections.

In 1990, US governmental regulations for food labels changed. Recognizing the enormous impact this would have on future labeling and packaging, Mr. Hans’ entrepreneurial spirit led him to the next chapter in our story.

In 1993, Mr. Hans purchased a small label manufacturer, in Pasadena, Texas which he named Houston Label. Leveraging his strong connections in the food industry, Mr. Hans was able to capitalize on the new governmental requirements by partnering with nationally recognized brands ushering them into compliance.

Houston Label became known for delivering quality products in record time, with excellent customer service.  This created an unrivaled reputation allowing Houston Label to broaden our range from primarily food products to anything that could be labeled.

Sadly, in 2008 Mr. Hans was diagnosed with Alzheimer’s and had to retire from Houston Label.  Many days he frequents the office visiting and sharing his sweet smiles and stories of yesteryear. Today, his beloved wife, Mrs. Eulalia, and daughter, Nina, work side by side steering Houston Label into the 21st Century….

What Our Customers are Saying

Phenomenal quality and friendly service! Would highly recommend anyone who wants amazing labels!

Billy Ea

“We use Houston Label for all of our labels for our wines. The labels are extremely high quality and the customer service is outstanding. They’re incredibly easy to work with and very accommodating. Highly recommend!”

James Barber

Fantastic quality labels! Team has great communication, competitive pricing, quick turnover, and ability to rush the occasional order if we cannot meet the submission deadline. Would rate higher if I could.”

Justin Gyorfi

Houston Label has been a great asset to our company by providing all of the labeling needs. The customer service is impeccable and the products speak for themselves.

Deborah Blake

Houston Label worked with me and they were able to find a solution to something that none of my other vendors could provide. It was so refreshing to have a vendor be so helpful and creative.

Carla Pryor

They do great work. The quality is impressive and they have fast turnaround times.

Janna Robinson

I love Houston Label! The quality and the customer service is why they are my only consideration for my brands. And Esmeralda is Bae!

Sacred Roots